Swatch & Metro
2.6 Million global social interactions in 2 weeks
37% Increase in brand recognition at the Social Power Business Ranking Index
The new Swatch “A la Folie’ watch launch during St Valentines.
A Pan-European two week social media campaign/competition, to declare your love on Twitter using the hashtag #truelove.
The most creative, original and creative tweets entered a draw to win £3000, a free ‘A la Folie’ watch and their love declaration published across the Metro network around the world.