UPS

  • Client:
    UPS - McCann
  • Brief:
    To help brand managers understand how UPS can help their businesses
  • Skills:
    Concepting, Design, Photoshop, Illustrator
  • Media:
    Microsite, integrated & digital

Winner
New Media Age – Effectiveness Awards Winner
NY Festivals – Finalist
Euro Effies – Finalist
Marketing Society – Best Digital campaign
Shortlisted
Cannes Lions – Website & Digital campaign
Results
Visitors to microsite – 18 Million
Widget downloads – 259.9% above plan
Published
Tom Himpe’s book – ‘Advertising NEXT – 150 winning campaigns for the new communications age’.


Launch UPS Widget and create a Microsite, a ‘virtual’ office, where he can help everyone send and track their packages.

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